Pros and Cons of FreshBooks: Is It the Best Accounting Software?

• Reading Time: 6 Minutes
• Published: June 21, 2023
• Last Updated: February 15, 2025

Are you tired of manually tracking your small business finances? Do spreadsheets give you a headache? If so, it might be the right time to consider using accounting software. And one name that has been making waves in the market is FreshBooks. But before you jump on board, it is essential to weigh the advantages and disadvantages of FreshBooks – after all, your small business deserves nothing but the best tool for finance management! In this blog, we will dive into what makes FreshBooks stand out among other accounting software options and highlight some potential drawbacks to help you make an informed decision. So, get ready to discover if FreshBooks is truly the best choice for your small business needs!

Introduction to FreshBooks

Being a small business owner, you wear a lot of hats. You are the CEO, CFO, and head of HR all rolled into one. So, when it comes to choosing accounting software, you want something that is going to make your life easier, not add another time-consuming task to your already long to-do list. Though there are multiple options available, FreshBooks overpowers them all. But is FreshBooks worth the cost? Let us take a look at the benefits and drawbacks of this popular cloud-based accounting software to help you decide.

FreshBooks is an industry leader in small business accounting software. Millions of small business owners use FreshBooks to save time billing and invoicing their customers. The software is designed to be easy to use, with a streamlined interface that makes it quick and simple to create invoices, track expenses, and manage your finances. There are many features that make FreshBooks an attractive option for business owners, including its simplicity, flexibility, and integrations. Let us know about them in detail.

• Simple interface: One of the best things when it comes to FreshBooks is that it is very simple to use. Everything is laid out in an intuitive way, so you do not need to be an accountant or have any prior experience with accounting software to be able to use it effectively.
• Flexibility: When it comes to small business accounting services, FreshBooks is very flexible. You can customise it to fit your business needs, and there are a variety of plans to choose from, so you can find the one that fits your budget.
• Integrations: It also integrates with various business tools such as Freshdesk, Slack, Trello, etc. This makes it easy to manage all your finances in one place. Furthermore, you can also ensure effective management of your business finances by hiring outsourced accounting services. In this way, a team of experts are responsible for providing you with the best accounting and bookkeeping services through the latest tools and technologies.
• Time Tracking: With FreshBooks, you can track the time spent on projects and tasks and easily turn that time into an invoice for your clients. The time tracking feature in FreshBooks allows you to keep track of your billable hours, track time on specific tasks, and generate reports to see where your time is being spent.
• Robust Reports: FreshBooks also offers various reports that can be used to get an overview of the financial health of your business. You can track expenses, income, payments, sales taxes, and more.
• Secure Payments: Lastly, FreshBooks makes it easy and secure to receive payments online. It integrates with major payment processors like Stripe, PayPal and Square, so you can easily accept payments from your clients.

Pros of Using FreshBooks

Now that we know what FreshBooks has to offer to businesses, let us know about the benefits businesses can gain through this software.

• Save time on bookkeeping and accounting- One of the biggest advantages of using FreshBooks is that it can help save a lot of time on bookkeeping and accounting. With FreshBooks, you can automatically track your expenses and income, generate invoices and reports, and manage your client information all in one place. This means you can spend less time on administrative tasks and more on growing your business.
• Quick payments- With FreshBooks’ online invoicing system, you can send invoices and get paid faster than with traditional paper invoicing methods. Plus, you can set up automatic recurring payments, so you do not have to worry about chasing down late payments.
• Easy access to your account- Since FreshBooks is cloud-based, you can log in and access your account from any device; you just need an internet connection. This makes it easy to get a clear picture of your business’s financial health and stay on top of your finances.
• Improve cash flow management- Another advantage of using FreshBooks is that it can help you better manage your cash flow. With FreshBooks’ automatic invoicing and payment reminders, you can help ensure that invoices are paid on time and that your business has the cash it needs to run smoothly.
• Easy integrations- Another big advantage of using FreshBooks is that it offers a range of integrations with other popular business software programs. This can make it much easier to keep track of your finances, as you can connect your FreshBooks account to payment processing platforms, CRM systems, or other accounting tools. This can save a lot of time and hassle in the long run.
• Excellent customer support- Finally, FreshBooks offers excellent customer support. If you have any questions or need help using the software, you can easily contact a FreshBooks customer support team member, who will be happy to assist you. You can also hire an outsourced accounting services provider instead of handling the software on your own to free yourself from dealing with any issues the software user might face.

Cons of Using FreshBooks

Though FreshBooks brings numerous benefits for the business, like any other tool, it also has some shortcomings. So, let us learn a bit about the cons of using FreshBooks to ensure you make the right decision.

1. Not suitable for large businesses- FreshBooks may not be the most suitable option for large businesses with intricate financial requirements. If you require advanced financial reporting or extensive invoicing features, exploring alternative solutions that cater specifically to those needs might be advisable.
2. Limitation on the number of users and clients- One of the downsides of FreshBooks is the limitation on the number of users and clients. Every plan allows one user, and you will have to pay extra to add more users to your FreshBooks account. Even when it comes to clients, the basic plans only allow up to 5 to 50 clients, and these limitations can affect a business when it is growing or trying to scale up.

Alternatives to FreshBooks

If you are looking for alternative accounting solutions that offer similar features and benefits to FreshBooks, there are several options to explore. Zoho Books, QuickBooks, and Xero are among the alternatives worth considering. However, opting for the NetSuite ERP system can be a solid choice if you require a robust accounting system for complex financial processes.

Useful Read: 5 Essential Steps for Smooth Data Migration to NetSuite

Final Words

Ultimately, deciding whether FreshBooks is the right accounting software for your business comes down to careful consideration of all the positives and negatives. The pros are undeniable: it is a cloud-based system that offers flexibility and ease of use, seamless integration with third-party applications, and a strong customer support network. However, it is believed to be unsuitable for complex accounting processes and has fewer customisation options. Weighing these factors against one another should help you decide which accounting software works best for your specific needs. If you remain uncertain, seeking guidance from professionals like Whiz Consulting can be highly beneficial. Our team of accounting experts will facilitate effective collaboration and streamline your overall financial system. Contact us today to optimise your accounting and bookkeeping processes and gain peace of mind regarding your finances.

Save More, Do More With Smart Accounting!

Get customized plan that supports your growth

Explore Pricing!